Boiler Plate
Standard language found with little variation in many contracts of …
Category: Corporate Governance
BOM
Abbreviation for Bill of Materials, a complete list of the …
Bomb, Software
Colloquial term for a malicious embedded joke or alternately a …
Brand (Equity) Mining
The process of using the brand equity, and exploiting brand …
Brand Equity
The value of goodwill associated with a brand, i.e., the …
Brand Extension
The process of using a known brand to launch and …
Break Fee, Break-Up Fee
Mergers and acquisition term. It refers to an agreed amount …
Buried Reference
Refers to including a key piece of information in a …
Business Case
In principle, a decision tool used to elect whether to …
Business Model
A frequently misused business jargon term. A business model is …